
Manager, Cards Usage and Partnerships
- Kuala Lumpur
- Tetap
- Sepenuh masa
- Develop and manage end-to-end credit card campaigns initiatives that drive spend and revenue growth, and to gain market share.
- Develop customer segmentation programs and implement various customer relationship deepening initiatives to drive card usage and strengthen customer loyalty
- Participate in product testing and mobile app enhancement
- Collaborate and co-ordinate with internal and external parties on programs implementation and post marketing evaluation
- Manage cards budget prudently and efficiently. Manage team's monthly budget accruals, provisioning and expenses.
- Track and analyze campaign performance by applying learnings from past campaigns and use various insight, data analysis and competitor research to recommend improvements to drive card spend, customer growth, engagement and digital adaptation.
- Ensure the remarkable customer experience throughout customer journey with focus on simplicity and digitalization and address any card and campaign related issues and queries in a timely manner.
- Able to work with cross functional teams i,e Operations, D&IM, Legal and Compliance, Risk and Fraud teams.
- Management of third party vendor including completion of all reviews and agreement renewals.
- Identifying potential partners, leading the negotiation process and managing partnerships through to execution.
- Relationship building with existing partner brands, evaluating existing partnerships and analyzing ways to amplify the existing relationship
- Any other work-related requirements based on business need