About Valiram Valiram was established in 1935 in Kuala Lumpur, Malaysia, originally specializing in the textile trade. Today, Valiram is Southeast Asia's leading luxury goods and 360 retail specialist with presence in Malaysia, Singapore, Indonesia, Australia, New Zealand, Thailand, Hong Kong, Macau, Vietnam and the Philippines. Operating more than 500 stores, a number which continues to grow, the group represents in excess of 200 brands across various categories, from fashion and accessories, timepieces and jewelry, perfume and cosmetics to confectionery and dining concepts. Learn more about us at www.valiram.com Valiram Brands: Beauty (Victoria's Secret, Bath & Body Works, Rituals, Molton Brown) Fashion (Michael Kors, Steve Madden, Tory Burch, Chloe, MLB Korea, Giuseppe Zanotti, Charles & Keith, Pedro etc) Accessories (Swarovski, Mont Blanc) Travel Retail (Hermes, Bvlgari, The Flying Emporium, Coach, Polo Ralph Lauren, Lacoste, Beaute Love, Ion Gizmos, Candy Party, Wear + When, Tumi) F&B (Bacha Coffee, Quivo, Godiva, TWG Tea, Laderach, Candy Party) Watches (Swiss Watch, Tudor, Rolex, Cartier, Tissot, Zenith, Bell & Ross, Breitling, Blancpain, Omega) SUMMARY: About the role: The Marketing Manager will be responsible for developing and implementing strategic marketing initiatives to enhance brand visibility, engage with our target audience, and drive sales growth. This role requires a creative and analytical thinker with a deep understanding of luxury brand marketing. KEY RESPONSIBILITY AREAS: Marketing Strategy Development: Develop and execute comprehensive marketing plans that align with the brand&aposs overall strategy. Conduct market research and analysis to identify trends, opportunities, and competitive insights. Collaborate with the product development team to ensure marketing strategies align with product launches. Brand Management: Maintain and enhance the brand's image and identity. Ensure all marketing materials reflect the brand&aposs luxury positioning and adhere to brand guidelines. Oversee the production of high-quality content, including photography, videography, and copywriting. Digital Marketing: Manage and optimize the brand's digital presence, including website, social media, and email marketing. Develop and execute digital marketing campaigns to increase online engagement and sales. Analyze and report on digital marketing performance, using data to drive improvements. Retail and E-commerce Support: Develop marketing strategies to support both brick-and-mortar retail locations and e-commerce platforms. Collaborate with the sales team to create in-store and online promotional activities. Event Planning and Execution: Plan and execute brand events, including product launches, fashion shows, and VIP customer events. Coordinate with external agencies and vendors to ensure successful event execution. Partnerships and Collaborations: Identify and establish strategic partnerships and collaborations that enhance brand visibility and reach. Manage relationships with influencers, brand ambassadors, and media. Budget Management: Develop and manage the marketing budget, ensuring efficient allocation of resources. Monitor and report on budget performance, adjusting as needed. KEY REQUIREMENTS: Bachelor's degree in Marketing, Business, or a related field. A Master's degree is a plus. Minimum of 5 years of experience in marketing, preferably within the luxury goods industry. Proven track record in developing and executing successful marketing strategies. Strong understanding of digital marketing, social media, and e-commerce. Excellent written and verbal communication skills in English. French language is a plus Creative thinker with a strong eye for design and detail. Ability to manage multiple projects and meet deadlines in a fast-paced environment. Strong analytical skills and proficiency in marketing analytics tools. Experience in event planning and execution. Ability to work collaboratively with cross-functional teams. Desired Skills: Passion for luxury goods and an understanding of luxury consumer behavior. Strong leadership and team management skills. Proficiency in graphic design software (e.g., Adobe Creative Suite) is a plus. Knowledge of CRM systems and email marketing platforms. Experience with international markets and understanding of global marketing strategies. Show more Show less