Senior Manager, Account Management (Digital Marketing)

Kuala Lumpur
Tetap
Sepenuh masa

1 bulan lepas

Job DescriptionSenior Account Manager - Digital MarketingAirAsia Move | Online Travel Agency (OTA)Position OverviewWe are looking for a dynamic Senior Account Manager to join our Digital Marketing team at AirAsia Move. This role combines strategic sales analysis with partnership development to drive revenue growth by leveraging our LOBs to create comprehensive travel solutions. The successful candidate will be responsible for identifying market opportunities, developing airline partnerships, and crafting compelling travel packages that maximize customer value and business profitability.Key ResponsibilitiesSales Performance & AnalyticsMonitor daily sales performance metrics across all product lines and channels.Conduct deep-dive analysis of sales data to identify trends, opportunities, and performance gaps.Generate comprehensive reports on revenue performance, conversion rates, and market opportunities.Develop actionable insights to optimize sales strategies and improve business outcomes.Track and analyze competitor pricing and market positioning.Partnership Development & ManagementIdentify and evaluate potential airline partnership opportunities aligned with business objectives.Negotiate and secure promotional campaigns and special deals with airline partners.Build and maintain strong relationships with key airline stakeholders and decision-makers.Develop partnership strategies that enhance AirAsia Move's competitive positioning.Package Development & Campaign ManagementCollaborate with hotel team to create compelling flight + hotel packages and integrated travel solutions.Execute end-to-end campaign development from concept to launch with airline partnersOptimize package pricing strategies and develop marketing strategies for new offerings.Monitor campaign performance and implement optimization strategies to maximize revenue.Market Intelligence & StrategyConduct market research to identify emerging travel trends and consumer preferences.Analyze customer booking patterns and behavior to inform product development.Evaluate new business opportunities within the OTA landscape.Provide strategic recommendations to senior management based on market insights.Required QualificationsEducation & ExperienceBachelor's degree in Marketing, Business Administration, Tourism, or related field.Minimum 5-7 years of experience in account management, preferably in travel/hospitality industry.Proven track record in OTA operations or airline industry partnerships.Experience with digital marketing campaigns and performance analytics.
We are all different - one talent to another - that is how we rely on our differences. At AirAsia, you will be treated fairly and given all chances to be your best.We are committed to creating a diverse work environment and are proud to be an equal opportunity employer.Search Firm Representatives - AirAsia does not accept unsolicited assistance from search firms for employment opportunities. All CVs / resumes submitted by search firms to any employee at our company without a valid written search agreement in place will be deemed the sole property of our company. No fee will be paid in the event a candidate is hired by our company as a result of an agency referral where no pre-existing agreement is in place.

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