Performance Marketing Executive

• Preferable candidates have agency / brand working experience
• Proficient in English and Chinese is a must, while Malay language would be an added point for out consideration as we work with few Government-Linked Company
• Education level is not out first priority if possess at least 1-2 years working experience

• Plan, set up, and manage paid media campaigns on meta platforms & Google.

• Monitor real-time ad performance daily.
• Perform A/B testing on ad creatives, copies, and landing pages.
• Optimize campaigns based on key metrics: CTR, CPC, CPM, CPA, ROAS.

• Generate weekly and monthly performance reports using Meta Business Suite, Google Analytics, and Google Ads dashboard.
• Analyze campaign data to provide insights and strategic recommendations.
• Present results clearly to internal teams or clients, highlighting wins and improvements.

• Coordinate with designers and copywriters to develop high-performing creatives.
• Ensure brand consistency while maximizing ad effectiveness.

• Monitor ad spend closely and ensure campaigns stay within allocated budgets.
• Forecast monthly spending and expected lead/conversion targets.

• Work closely with sales or CRM teams to assess the quality of leads generated.
• Adjust targeting or messaging to improve lead relevance and conversion potential.

• 13th-month salary performance-based
• Annual salary increment based on performance
• No compulsory or forced leave during Chinese New Year and holiday periods (Up to 8 days)
• Medical Claims - Consultation and medication at registered general clinics
• Annual Leave - Increases according to your years of service
• Flexible WFH working hours 10:00am - 5:00pm

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