Head of Brand Marketing (B2B Enterprise)

Michael Page Lihat semua pekerjaan

  • Shah Alam, Selangor
  • Tetap
  • Sepenuh masa
  • 3 hari lepas
Lead high-impact marketing for advanced enterprise tech solutions. You will lead high-visibility, enterprise-wide marketing initiatives About Our Client Our client is one of Malaysia's largest telecommunications providers, serving over 20 million customers nationwide.They offer extensive nationwide connectivity and continue to advance the country's digital ecosystem through strong 4G/5G network capabilities and technology-led services Job Description Develop and execute end-to-end Marcomm strategies to position the company as the partner of choice for SMEs, large enterprises, and TechCo innovation. Craft differentiated messaging frameworks for enterprise verticals (e.g., manufacturing, logistics, healthcare, finance, government). Shape and champion the TechCo narrative around 5G-enabled solutions, IoT, AI, and digital transformation use cases. Fairly well versed with government stakeholders and digital nation building initiatives Partner with Enterprise Business & Innoco Unit leaders to drive customer acquisition, engagement, and retention. Design integrated campaigns that highlight ROI-driven solutions for SMEs, corporate accounts, and large enterprise clients. Develop thought leadership content, whitepapers, case studies, and industry reports to strengthen credibility and influence Lead the Enterprise Marcomm team in planning and executing multi-channel campaigns (digital, PR, events, B2B activations). Manage and grow executive visibility programs (CEO/CTO profiling, keynote opportunities, LinkedIn leadership presence). Build ecosystem partnerships with industry associations, trade bodies, and technology alliances to amplify messaging Identify new market opportunities and develop innovative marketing approaches to support TechCo ventures and 5G commercialization. Introduce new Marcomm models, pilot test campaigns, and scale successful initiatives for market leadership. Foster a start-up mindset within the team, encouraging experimentation, agility, and bold thinking. Partner closely with Sales, Product, Enterprise Solutions, Technology & Innovation teams to ensure aligned storytelling and go-to-market strategies. Act as the voice of the enterprise customer within marketing, ensuring campaigns are insight-driven and customer-centric. Provide marketing performance dashboards and actionable insights to leadership. The Successful Applicant The Successful Applicant Comes With Bachelor's or Master's degree in Marketing, Communications, Business, or related field. 12+ years of experience in Marketing Communications, with a strong background in telecommunications, enterprise ICT solutions, or TechCo-related industries. Proven expertise in B2B marketing for SMEs, large enterprises, and government/industry verticals. Demonstrated success in launching and scaling TechCo/5G-enabled solutions in the market. Strong leadership skills with the ability to inspire, mentor, and build high-performing teams. What's On Offer You will lead high-visibility, enterprise-wide marketing initiatives Lead high-impact marketing for advanced enterprise tech solutions. If you are ready to take the next step in your career and lead impactful brand marketing strategies, we encourage you to apply today! Contact: Vinosha Jothiraja Quote job ref: JN-032026-6962297

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