About the Company Geeks of Gear is a manufacturer and distributor of products for children, pets and elderly. Our products are innovative, researched and practical alternatives that support all caregiving journeys. We're looking for a creative and driven Digital Marketing and Content Specialist to bring our brands to life through engaging content, strategic campaigns, and impactful storytelling. You'll play a key role in planning and conceptualising our marketing strategy, and preparing for the launch of new products across platforms and retail touchpoints. About the Role Travel to Singapore for content production and covering trade shows/exhibitions (including that particular weekend) is required. Content Creation & Social Media Plan, schedule, and execute daily and monthly content calendars across all social media platforms. Conceptualise and create engaging visual content (photos, videos, GIFs, flatlays) tailored for social media. Craft compelling copy for social posts that aligns with our brands. Monitor social media activity, including comments and messages, and respond in a timely, brand-appropriate manner. Track and report on social media and content performance; suggest improvements based on insights. Write blog posts or design homepage banners to support marketing campaigns. Campaigns & Brand Collaborations Develop and execute marketing strategies for new product launches and seasonal campaigns. Identify potential brand ambassadors or collaborators, proposing creative angles for partnerships. Manage communications with brand ambassadors and influencers, tracking collaboration deliverables. Support the planning, coordination, and execution of exhibitions & trade shows, pop-ups, and retail marketing initiatives. Marketing Communications Design and produce marketing collaterals such as digital banners, posters, EDMs, and event materials. Prepare email marketing campaigns (EDMs) with strong visuals and copy. Plan and execute marketing events, pop-ups, and store activations. Contribute creative ideas to improve brand storytelling, marketing strategies, and campaign performance. Conduct competitor research and stay updated on industry trends to help refine marketing activities. Product & Market Knowledge Research new products and learn their features to effectively communicate their benefits across platforms. Stay up-to-date with market trends, consumer behaviour, and competitor strategies. Join us if you are: Energetic, passionate about children, pets and elderly, able to work in a face paced environment Passionate about content and willing to be in front of the camera Excited to be part of a team that is supportive, communicates and has fun! Creative with a keen eye for visual storytelling Proficient in photography and/or videography. Ideal Candidate Profile Photography and videography skills are a must-have requirement. Experience with social media platforms and scheduling tools, adbuy experience is a plus. Excellent written and verbal communication skills in English. Highly organised, self-motivated, and able to manage multiple projects independently. Passionate about content creation, brand storytelling, and digital marketing. Proficiency in at least one photo, video, or design software (e.g., Adobe Photoshop, Illustrator, InDesign). Moms, pet owners or caregivers preferred! Show more Show less