
Senior Brand Manager (FMCG)
- Kuala Lumpur
- RM 172,800-211,200 per tahun
- Tetap
- Sepenuh masa
- Develop and implement marketing strategies that build brand credibility and resonate with our target market.
- Manage end-to-end marketing campaigns, including all digital channels and the full marketing funnel (awareness to conversion).
- Supervise advertising, media, and events to maintain brand consistency.
- Track and report on campaign performance, assessing ROI and key performance indicators (KPIs).
- Monitor market trends and competitor activities to inform strategy.
- Maintain and manage the brand marketing budget.
- Grow and manage our community and KOL partnerships.
- Serve as the main point of contact for key internal stakeholders (sales, R&D) and external agency partners (creative, media, PR).
- Manage a growing team under you
- A degree in marketing, business, or a related field.
- Proven experience in brand management within the FMCG industry.
- Strong knowledge of marketing and agency collaboration processes.
- Excellent analytical and problem-solving skills.
- Ability to manage multiple projects and meet deadlines effectively.
- Strong communication and leadership abilities.
- A creative mindset with a results-oriented approach.
- Attractive salary.
- Opportunity to work within the fast-paced FMCG industry.
- Opportunity to work with a category leader.
- Hybrid work arrangements.
- Collaborative and supportive company culture.