Head of Brand Marketing (B2B Enterprise)

Shah Alam, Selangor
RM 270,000-330,000 per tahun
Tetap
Sepenuh masa

1 bulan lepas
Permohonan Mudah

This role leads the full marketing and communications strategy for a major national telecommunications provider, driving enterprise growth through TechCo-led solutions such as 5G, IoT, AI and digital transformation initiatives. It partners closely with senior business leaders to shape market positioning, create high‑impact B2B campaigns, and champion customer‑centric narratives across SMEs, large enterprises, and government stakeholders.

Develop and execute end-to-end Marcomm strategies to position the company as the partner of choice for SMEs, large enterprises, and TechCo innovation.
Craft differentiated messaging frameworks for enterprise verticals (e.g., manufacturing, logistics, healthcare, finance, government).
Shape and champion the TechCo narrative around 5G-enabled solutions, IoT, AI, and digital transformation use cases.
Fairly well versed with government stakeholders and digital nation building initiatives
Partner with Enterprise Business & Innoco Unit leaders to drive customer acquisition, engagement, and retention.
Design integrated campaigns that highlight ROI-driven solutions for SMEs, corporate accounts, and large enterprise clients.
Develop thought leadership content, whitepapers, case studies, and industry reports to strengthen credibility and influence
Lead the Enterprise Marcomm team in planning and executing multi-channel campaigns (digital, PR, events, B2B activations).
Manage and grow executive visibility programs (CEO/CTO profiling, keynote opportunities, LinkedIn leadership presence).
Build ecosystem partnerships with industry associations, trade bodies, and technology alliances to amplify messaging
Identify new market opportunities and develop innovative marketing approaches to support TechCo ventures and 5G commercialization.
Introduce new Marcomm models, pilot test campaigns, and scale successful initiatives for market leadership.
Foster a start-up mindset within the team, encouraging experimentation, agility, and bold thinking.
Partner closely with Sales, Product, Enterprise Solutions, Technology & Innovation teams to ensure aligned storytelling and go-to-market strategies.
Act as the voice of the enterprise customer within marketing, ensuring campaigns are insight-driven and customer-centric.
Provide marketing performance dashboards and actionable insights to leadership.

Lead high‑impact marketing for advanced enterprise tech solutions.You will lead high‑visibility, enterprise-wide marketing initiativesThe successful applicant comes with :

Bachelor's or Master's degree in Marketing, Communications, Business, or related field.
12+ years of experience in Marketing Communications, with a strong background in telecommunications, enterprise ICT solutions, or TechCo-related industries.
Proven expertise in B2B marketing for SMEs, large enterprises, and government/industry verticals.
Demonstrated success in launching and scaling TechCo/5G-enabled solutions in the market.
Strong leadership skills with the ability to inspire, mentor, and build high-performing teams.

Our client is one of Malaysia's largest telecommunications providers, serving over 20 million customers nationwide.They offer extensive nationwide connectivity and continue to advance the country's digital ecosystem through strong 4G/5G network capabilities and technology-led services

You will lead high‑visibility, enterprise-wide marketing initiatives
Lead high‑impact marketing for advanced enterprise tech solutions.

If you are ready to take the next step in your career and lead impactful brand marketing strategies, we encourage you to apply today!

Michael Page