Job Description: Sales Strategy & Marketing Develop and execute sales campaigns aimed at increasing traffic and conversion rates. Collaborate with brand and marketing teams to create attractive promotions, discounts, and deals to drive customer engagement. Align online promotions with traditional sales channels to maintain consistent brand messaging. Analyse sales data and track key metrics such as conversion rates, traffic, and ROI to refine and enhance future sales strategies. 2. E-Commerce Platform Management Manage and maintain online stores on Shopee, Lazada & E-Shop platforms, ensuring all aspects are up-to-date and functional. Upload and update product listings, including descriptions, images, and prices. Monitor stock levels and collaborate with the logistics team to ensure timely product delivery. Oversee order processing, fulfilment, and manage returns or exchanges to ensure a seamless customer experience. 3. TikTok Store Management Set up and maintain the TikTok Store, ensuring accurate product listings with appealing descriptions, pricing, and visuals. Monitor inventory and coordinate with internal teams to ensure product availability and timely updates. Respond promptly to customer inquiries, complaints, and feedback on TikTok, working closely with internal teams to enhance the brand experience. 4. Live Streaming Plan, coordinate, and conduct live streaming sessions to promote products, answer customer questions, and engage with followers. Prepare content, products, and resources in advance to ensure smooth and impactful live streams. Analyze performance metrics from live sessions to refine engagement strategies. 5. Affiliate Recruitment and Management Identify and recruit potential TikTok affiliates to join the brand's affiliate program. Develop and execute strategies to engage affiliates, provide support, and ensure alignment with brand goals. Monitor affiliate performance, provide constructive feedback, and offer resources to help affiliates succeed. 6. Advertising & Content Creation Create engaging content to drive product awareness and lead to conversions. Develop and execute ad campaigns on TikTok, optimizing performance based on data and analytics. Track ad performance, calculate ROI, and report on campaign outcomes. 7. Trend Analysis and Strategy Stay updated on TikTok trends, features, and algorithm changes, implementing strategies to maintain relevance. Monitor competitor activities and leading accounts to identify potential strategies and content ideas. 8. Personal Attributes: Passionate about E-commerce and its trends. Open minded & willing to try out new things Proactive and adaptable to changing trends or strategies. Job Requirement: Diploma or degree in Digital Marketing, Marketing, Communication, Business, eCommerce, or related fields. At least 2 years of experience in digital marketing and e-commerce. Familiarity with the digital marketing landscape and social media channels. Hands-on experience with Google Analytics, SEO, Google Ads, and Social Media Ads is preferred. Proficient in English, Malay & Mandarin to effectively communicate with Mandarin-speaking clients. Skilled in conducting research using multiple sources. Ability to perform under pressure and meet tight deadlines. Strong communication and collaboration skills. Independent, creative, resourceful, and data-oriented problem solver, with the ability to navigate e-commerce platforms with minimal supervision. Show more Show less